Murf Electric Bikes Noosa Pro Junior Presented by Surfboard Empire Joins Murf Coast Cup

Published on 10/08/2026

SUNSHINE COAST, QUEENSLAND (Monday, 10 August 2026) – Queensland’s next generation of elite surfers will take the first step on the World Surf League (WSL) pathway when the Murf Electric Bikes Noosa Pro Junior presented by Surfboard Empire arrives in the Noosa Shire on 25–26 August 2026.

As the final event of the 2026 WSL Australia/Oceania Junior Tour season, the Noosa Pro Junior will play a pivotal role in deciding this year’s Pro Junior Series Champions. With valuable ranking points and series titles on the line, the event is set to attract the region’s top emerging surfers as they battle for the opportunity to finish the season on top.

The Murf Electric Bikes Noosa Pro Junior, together with the Murf Electric Bikes Tweed Coast Pro Junior, will form the inaugural Murf Coast Cup, a new two-event WSL Pro Junior series designed to strengthen Australia’s high-performance surfing pathway. The series provides the country’s best Under 21 surfers with back-to-back opportunities to earn valuable WSL rankings points while competing at two of Australia’s most iconic surfing destinations.

Professional surfer and Murf Electric Bikes Australia representative Josh Kerr said the new series reflects a shared commitment to supporting the future of Australian surfing.

“We’re incredibly proud to be the Naming Rights Partner of the inaugural Murf Coast Cup and to continue supporting the next generation of Australian surfers,” Kerr said.

“Alongside our partnership with the Tweed Coast Pro Junior, the Murf Coast Cup reflects our commitment to growing the sport and investing in the future of Australian surfing. We can’t wait to see the talent on display across both events.”

The WSL Pro Junior series represents the first step into professional surfing, providing emerging athletes with the opportunity to compete in WSL Qualifying Series events before progressing to the Challenger Series and ultimately the Championship Tour.

The pathway has already produced world-class results. Last year’s Tweed Coast Pro Junior champions, Dane Henry (Kingscliff BRC) and Isla Huppatz (Burleigh BRC), both went on to win the WSL World Junior Championships before earning places on the 2026 Challenger Series, highlighting the important role Pro Junior events play in developing Australia’s future surfing stars.

World Surf League Tour Director Ty Sorati welcomed the collaboration, saying the back-to-back events provide an important boost for Australia’s junior competition calendar.

“Bringing the Noosa Pro Junior and Tweed Coast Pro Junior together as the Murf Coast Cup creates a really valuable opportunity for Australia’s best junior surfers to compete across two high-quality events back to back,” said Sorati.

“Noosa and the Tweed Coast are two iconic Australian surf destinations, and connecting these events gives athletes the chance to test themselves in two unique regions with strong surfing communities. The Murf Coast Cup strengthens the Pro Junior pathway, creates more competitive opportunities for emerging surfers, and helps travelling athletes and families get greater value from their time on the road.”

Surfing Queensland CEO Luca Liussi said the addition of the Noosa Pro Junior reflected Surfing Queensland’s ongoing commitment to delivering more high-quality competition opportunities for the next generation of surfers.

“We’re excited to partner with Noosa Boardriders Club to launch the inaugural Noosa Pro Junior and continue building high-quality competitive opportunities for Queensland’s and Australia’s next generation of surfers,” said Liussi.

“By aligning the Noosa Pro Junior with the Tweed Coast Pro Junior, we’re creating the inaugural Murf Coast Cup, a valuable WSL Pro Junior series for our region. Combined with the introduction of an Under 21 division at this year’s Australian Shortboard Titles, athletes now have three premier events across three consecutive weeks to look forward to.”

“This collaboration strengthens Australia’s high-performance pathway, makes travel more affordable for competitors and their families, and reinforces Queensland’s commitment to delivering world-class events that help develop the future of Australian surfing.”

Surfboard Empire’s General Manager Andy Carr also welcomed the opportunity to present the event and support Australia’s emerging talent.

“Surfboard Empire is stoked to continue our unwavering commitment to supporting competitive surfing in Australia, said Carr.

“Coming on board as the presenting sponsor of this year’s Noosa Pro Junior is super exciting, and we’re looking forward to being on site and watching all the action unfold.”

The Murf Electric Bikes Tweed Coast Pro Junior will be held on 22–23 August, immediately preceding the Noosa event. Like Noosa, the event will adopt a mobile format, with Duranbah Beach and Kingscliff Beach identified as the preferred competition locations.

Kingscliff Boardriders Club Event Organiser Kiri Henry said the event is a major milestone for the club and the local community.

“The Kingscliff Boardriders Club is thrilled to bring a WSL event like this back to the Tweed Coast,” said Henry.

“Our region has such a rich surfing culture, and to see the next generation of surfers competing here on the world stage is something really special. Together with Noosa Boardriders Club, we’re proud to help establish the Murf Coast Cup, creating a stronger pathway for Australia’s emerging surfers while bringing world-class competition to our local communities.”

Run by Surfing Queensland in partnership with Noosa Boardriders Club, the inaugural Murf Electric Bikes Noosa Pro Junior presented by Surfboard Empire is expected to attract many of Australia’s leading Under 21 surfers while showcasing the vibrant surf culture and world-class waves that have made Noosa one of Australia’s most iconic surfing destinations.

The launch of the inaugural Murf Coast Cup represents a significant step forward for the WSL Pro Junior pathway in Australia. Driven by the shared vision of Noosa Boardriders Club and Kingscliff Boardriders Club, the series brings together two World Surf League Pro Junior events to create greater opportunities for emerging surfers while strengthening the national high-performance pathway.

The Murf Electric Bikes Noosa Pro Junior pres. by Surfboard Empire is proudly supported by:

Murf Electric Bikes, Surfboard Empire, Noosa Boardriders, WSL, Noosa Council, GTO Building, Durack, BYD Gold Coast, Classic Concrete Construction, St. Andrews Anglican College, Evolve, Sunshine Beach Surf Club, Lush Property Maintenance and Noosa Pool & Garden.

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